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Irene Santoso specializes in
creating comprehensive web experiences that appeal emotionally and
intellectually to the user. As the Creative Lead on many Fortune
500 projects, her roles include conceptualizing, directing design
efforts, developing and synthesizing brand strategy, business goals,
user experience, look and feel, and technical considerations.
For many years, Irene has served as Creative Lead/Art Director
at many prolific internet development agencies, such as Tribal DDB
and USWeb/CKS Cornerstone. She led the design team in all phases
of design and development to produce corporate internet, intranet
and extranet web sites for clients. Irene also worked closely with
her team of designers and always involved herself at various stages
of web production, from hands-on designing to HTML coding. Clients
included high-profile companies such as Sony, Exxon Mobil, New York
Lotto, General Electric, AT&T, Bell Atlantic, Thompson Financial
and Pfizer.
Due to her creative flair and a continued effort to push the limits
of her vision and imagination, Irene has received numerous design
awards. Irene’s unique design for http://www.faye.com has
earned her the 1999 Graphic Design Award for Web Design Excellence
by the American Institute of Graphic Arts. Her work has also been
included in a Japanese design publication, IMG SRC 100, in which
she is named one of the top 100 designers around the world. Most
recently, Irene Santoso has been listed in the 2002 Edition of Marquis
Who’s Who in America as an Outstanding Designer.
One of her recent projects, the ARA Network website has also been
awarded Design Excellence for February 2003 by American Design Awards.
Irene Santoso’s career spans beyond internet design and she
is equally well-versed in print design and corporate identity systems.
Irene's dedication and passion towards design are all reflected
in her work. Her philosophy of design as a form of communication
to effectively market one's business sets Irene Santoso apart from
her peers. Years of experience, a firm understanding of today's
business climate, the ability to create professional and impactful
designs have all made Irene one of the most sought-after designers
of today. She currently works out of her own studio — on both
interactive and print projects, and welcomes
all requests for project proposal.
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